See your business through the customers’ eyes.
Since summer is your busy season, you’ll be interacting with customers more often. That means it’s the best time of year to really get to know your customers and understand how they view your business.
Watch this short video to learn more: See Your Business Through Your Customers’ Eyes
Your homework: As you interact with customers — whether in person, via email, online or on social media — ask questions, gather information and assess whether their vision of your business jibes with your brand.
Check out our free e-book, 7 Keys to Building Your Brand, and come back tomorrow for the next step in our “7 Days to Building a Stronger Brand” series.
About the Author
Merrie Beth Salazar is a marketing professional experienced in leading teams and projects to measurable success. With a background in research and storytelling, she looks for the untold insights behind marketing campaigns and brings them to life.Follow on Twitter More Content by Merrie Beth Salazar