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Happy New Year!
We're back with a weekly round-up of the best marketing, advertising and local business-related content you may have missed this week:
Even if you haven't put much thought into any personal New Year's Resolutions (Eat healthy! Save money!), there's no better time than the beginning of the year to make positive changes and set your business up for a successful 2016. Take a look at these five suggested resolutions to get started today.
Being able to track and benchmark the success of your social media channels is just as important as implementing a strong strategy. Improve your current efforts (or figure out where to begin) by using these four tools.
"Omnichannel" has become a buzzword in the advertising industry. But what exactly does it mean? And - more importantly - how does it translate to your business? This post breaks down the industry jargon and provides four ideas to help your brand succeed.
Is your business trying to reach the millennial consumer? As you begin to implement your 2016 advertising strategy, take this data into consideration on what video content engages this important audience.
It's clear that consumers are gaining more and more control over how and when they interact with businesses. In this post (part 1 of 3 in our customer experience blog series), see how to engage your customers through online video.
Want to see more of Cox Media's recent content?
Are You Ready to Build an Advocacy Program [Blog Post]
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About the Author
As a marketing specialist, Sara helps to execute social media and overarching content strategies. Sara has a background in public relations and has previously shared her B2C insights on the Southern Weddings Magazine blog.More Content by Sara Velordi