We find it, so you don't have to.
From thinking like a consumer, to joining their #hashtag conversations, here is a quick round-up of the best marketing, advertising and local business-related content you may have missed this week:
Most likely, you know that as a business you should be advertising in sports. But do you know why? Take a look at this post for the answer, and for two new, effective ways (that you probably haven't thought of) to get your brand in the game.
From #ThrowbackThursday to #NationalPizzaDay, it seems like there's a hashtag for every day of the year. Make sure your brand is part of the conversation with the help of this "Hashtag Holiday" calendar for 2016.
In order to improve your brand and grow your business, you have to know what those around you are doing better, more of, less of, etc. This post calls out the various benefits of competitive research, and provides tips you can get started on today.
Small businesses have plenty of options when it comes to tracking their Twitter activity and interactions with their followers/consumers. Twitter itself developed a new "Dashboard" app for these businesses, to easily manage discussions about their products and services, schedule Tweets ahead of time and more. Read more here.
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About the Author
As a marketing specialist, Sara helps to execute social media and overarching content strategies. Sara has a background in public relations and has previously shared her B2C insights on the Southern Weddings Magazine blog.More Content by Sara Velordi