It's harder than ever before to recruit and retain the right employees for your business. The good news is, there are many impactful efforts you can make to accomplish this - starting with creating a ...
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The month of March features two annual celebrations that, at first glance, may not necessarily seem to be linked – Women’s History Month and NCAA March Madness®.
Welcome back to 'Behind the Screens,' a monthly blog series in which we introduce members of our Cox Media team.
As med spa services increase in popularity across the United States, both new and established local businesses are eager to expand their local market share in the phase of a competitive marketplace.
Given the relatively low cost to set up and manage email campaign, local business email marketing is one of the highest-ROI strategies you can use to promote your business.
As we enter spring, the sports world will continue to have a heavy presence across Cox Media’s sports networks. Read on to find out key opportunities for aligning your brand messages with popular ...
If your business is hoping to fill open positions in the near future, you can expect a hiring market unlike anything you’ve experienced in the recent past. As of early March, more than 11 million job ...
Demand for medical spa services has drastically increased in recent years and consumer interest is only growing. Here are five ways cosmetic services clients are interacting with media when ...
To protect their enrollment numbers amid increased schooling options for local families, many school districts rely on ad campaigns targeted to local families who may not be aware of that particular ...
Inflation has put a squeeze on businesses across almost every industry, as well as every consumer. With the 2021 calendar year ending with an inflation rate of more than seven percent, both consumers ...
Depending on where and how you invest in local advertising, your business has likely used several pricing models for purchasing ad space. Television has traditionally relied on rating points as a key ...
Aligning your brand messages with the right programming can help your business connect with the right audiences. The sizzle reel below includes just some of the programming opportunities available ...
Fueled by increased video-based communication and rising demand for cosmetic surgery services, medical spa businesses have the benefit of high consumer interest today, and strong growth projections ...
In previous articles and webinar recordings, we introduced the concept of audience-based ad buying. In this blog, we take that a step further by connecting this topic to how Cox Media can help make ...
The U.S. Hispanic population has grown rapidly over the past decade. As Hispanics have claimed a larger share of the overall U.S. population, their significance as a key advertising demographic has ...