The 2017-18 NBA season will be the 72nd season in the history of the National Basketball Association, and is home to 30 teams across North America. The upcoming season will showcase more then 150 games on TNT and ESPN. During the 2016-17 regular season, ESPN saw impressive social traffic with over 8.1 million total engagement, an increase over the previous year. TNT also scored a slam dunk with their fans tweeting 9.4 million times, and the 2017 NBA All-Star Game logged 2.4 million total engagement.
SPORTS: NBA [2017-2018]
•Pre-Season: Thursday, October 12 - Wednesday, October 18, ESPN, TNT
•Regular Season: Friday, October 20 - Wednesday, April 11, ESPN, TNT
•All-Star Weekend: Friday, February 15 - Sunday, February 18, TNT