Blog

Programmatic television has been picking up steam in recent months. Supply-side platforms supporting automated TV selling have been cropping up and raising funds, an entire programmatic TV..

Programmatic television is slowly taking shape -- with nearly everyone involved in data-driven TV ad-trading hammering home how early in the process it is -- but new data suggests the application of..

Hotels.com recently ran a national campaign through television and digital video, using TubeMogul as their programmatic video ad platform.