7 Days to Building a Stronger Brand: Day 6

June 3, 2015 Merrie Beth Salazar

Brand continuously.

When you’re swamped with summer customers, it’s easy to put marketing on the back burner. But maintaining a marketing presence at all times helps keep your brand top-of-mind — not just now, but long after your busy season ends. 

Watch this short video to learn more: Brand Continuously

Your homework: Develop a summer marketing plan that incorporates a variety of marketing channels to ensure your brand stays front-and-center in customers’ awareness, both now and later.

Check out our free e-book, 7 Keys to Building Your Brand, and come back tomorrow for the next step in our “7 Days to Building a Stronger Brand” series.

About the Author

Merrie Beth Salazar

Merrie Beth Salazar is a marketing professional experienced in leading teams and projects to measurable success. With a background in research and storytelling, she looks for the untold insights behind marketing campaigns and brings them to life.

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