Top 5 Must-Reads: Weekly Round-Up - 2.10.2017

February 10, 2017 Sara Velordi

We find it, so you don't have to.

From tax season to the "Big Game," here is a quick round-up of the best marketing, advertising and local business-related content you may have missed this week:


1. Don't Write Off Advertising for Tax Season (Cox Media Blog

In our most recent blog post, we take a look at how to help your business get your share of the tax return market. Learn more here.


2. How Advertisers Used Social to Reach Super Bowl Fans (Marketing Dive)

A spot in the big game is expensive, right? Kind of... First of all, it's important to note that not all TV advertising has to cost $5 million for 30 seconds of national airtime. Also, this year smaller brands strategically took to social media to get a piece of the Super Bowl audience - without breaking the bank. Read more here.


3.  9 Powerful Time-Saving Tips to Help Grow Your Brand on Instagram (Buffer Social)

According to this post, Instagram now has over 600 million users worldwide. As the fastest growing social media platform, it has become a great place for brands to connect with their consumers. Learn more about how you can (easily!) grow your Instagram presence here


4. Unique Digital Marketing Tactics: 1 Hour a Day (Small Business Trends)

These unique digital marketing ideas aimed at cutting down on time

As a business owner, you wear a lot of hats. And often, digital media strategy can fall to the bottom of your long, long, long list. Check out these quick ideas to make more happen (in less time) for your brand online.

BONUS: Looking for a partner to help with all things digital? We're here to help!


5. Home Improvement: The Right Marketing Mix Hits Home (Cox Media Blog

In the Home Improvement business? Whether you repair or remodel, this is for you! We put together some key information to help you understand how  your customers may find you today - and how to start driving more bids for your services right now.

NOTE: Not in the Home Improvement industry? Stay tuned - we'll be covering industries from Healthcare to Travel to Furniture and more. Check out our Restaurant edition here.


Want to see more of Cox Media's recent content?

Know Your Audience: World Wrestling Entertainment [Blog Post]

Get to Know Cox Media [Video]


About the Author

Sara Velordi

As a marketing specialist, Sara helps to execute social media and overarching content strategies. Sara has a background in public relations and has previously shared her B2C insights on the Southern Weddings Magazine blog.

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