Keeping Your Customers Engaged During Times of Crisis
Apr 6, 2020Alyson Phillips
Owning and managing a local business during times of uncertainty can feel daunting. As you try to do the right thing for your employees, your customers and your communities, reviewing where to cut back and how to keep your business open may have you overwhelmed
In the midst of all of this, you may be considering how to adjust your marketing strategy – and wondering whether or not you should pause your communications efforts.
We’re here to help cut through the noise and provide facts that can help you make smart decisions for your business. In partnership with Borrell, we hosted a webinar discussing how media consumption is now at an all-time high and why now is the time to stay top-of-mind with your customers. View the recorded version of the webinar below:
About the Author
Alyson is the Director of Marketing at Cox Media’s corporate offices in Atlanta. With a background in journalism and over a decade of experience in brand marketing, she has a passion for connecting brands to their customers through powerful storytelling. In her role, she’s responsible for amplifying the Cox Media brand in the communities we serve nationwide – whether through advertising, thought leadership, or the customer experience. When she’s not working, she’s chasing around her twin toddlers and spending as much time outdoors as possible.View All of Alyson's Blogs